Former Nutella leader appointed CEO of Pabst Brewing Company

Nov. 30, 2021

Chibe is the erstwhile president and CEO of Ferrero, which oversees brands similar Nutella, Ferrero Rocher and Kinder. He has implicit 30 years acquisition increasing user brands successful the U.S. that includes serving arsenic planetary president of sweetener confectionery for Ferrero earlier becoming CEO. 

Before Ferrero, Chibe was U.S. main selling serviceman for Anheuser-Busch. He created the Budweiser “Made successful America” performance bid and launched Bud Light Platinum and Rita brands. 

"I person agelong admired [Pabst] and person a sincere transportation to galore of its brands," Chibe says. "Pabst is simply a institution with immense unrealized potential, and present is an breathtaking and pivotal clip successful the company’s history."

The Rand gathering connected astatine Houston and Soledad streets houses Pabst Brewing Company's headquarters.

Darren Abate /For the Express-News

Chibe moves into the enactment presumption a small much than a twelvemonth aft the institution moved its office to San Antonio successful October 2020, into the historical Rand Building. Pabst owns and distributes Texas-brewed Lone Star. 

It has since started efforts to enactment arts and civilization successful San Antonio with the opening of its art assemblage successful Southtown and launching a caller originative bid from section artists. 

Chibe and his woman volition reside successful San Antonio.